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80B North Winooski Ave. Burlington, VT 05401 802.264.1904
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iNews   Creating the capacity for efficient growth
Our latest collection of work, resources, and general information is below.

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ARTICLE FROM JANUARY eNEWSLETTER

New Year with New Opportunities!

Happy New Year!

Beginning a New Year with a bang, I AM Presentations is proud to announce the launch of two new websites and one full featured digital video production. In addition, I AM Presentations unveils new cost effictive services and advice for 2003 online marketing.

LAUNCH: burntmtn.com

A start-up tele binding design company, Burnt Mountain Designs employed I AM Presentations to build an interactive web site utilizing dynamic delivery, Flash video, and Flash presentations. Check them out at http://www.burntmtn.com

LAUNCH: ADHDParentTrainer.com

A seminar/workshop offering training to parents of children with ADHD. The site offers free information, quizes, and valuable resources from the CHADD organization. You can check them out at http://www.adhdparenttrainer.com

WRAPPED: New England Senior Insurance Group

NESIG approached I AM Presentations to shoot, edit, and master an educational video on long term care insurance, Medicare, and Medicaid. For more information on how to attain a copy of the video go to http://www.nesig.com

WELCOME: Vantage Press

I AM Presentations is pleased to announce that Vantage Press has requested I AM Presentations to design and develop their new web site. Vantage Press turns 30 years old this year and is one of the more well respected printers in the Burlington area. Look for their site in the coming months...


FREE SITE ANALYSIS

Due to the invention of yet another web browser, sites may not load correctly or at all on Apple's new FREE Safari web browser. Intended to compete against Internet Explorer and Netscape Navigator, Apple has unleashed Safari, which by years end is expected to be on millions of internet users' computers. A re- examination of existing sites should be done to test its usability with this new browser. Therefore, I AM Presentations is now offering a FREE site analysis. To any existing site, we can review its functionality, usability, design, development potential and drawbacks, and provide a brief suggestion on improvements. To request this service please contact us at iam@iampresentations.com

EMAIL CAMPAIGNS' BRIGHT AND NOT SO BRIGHT FUTURE IN 2003

The year 2003 is expected to be the year of SPAM. What does that mean? Potentially, more improvements on blocking SPAM, the need to improve email campaigns, and essentially direct market opt-in features for email. As Bryan Eisenberg of Jupiter Reseach explains, "The Internet is a participatory medium. That means a prospect is a volunteer. She chooses how to interact with the medium. Her participation is a function of her intent, the strength of your brand, and the measure of how well your Web site's persuasive architecture can participate in a dialogue with her. Clearly
understanding the dynamic nature of the medium is critical for maximizing the return on investment (ROI) of an interactive campaign."

Email campaigns are resourceful in the ability to track success rate. Therefore, campaigns require professional attention and development. An email list is just that, a list. Without the propper tools and deployment, a campaign will fail and a company
will be left with that same list. For more information on email campaigns contact iam@iampresentations.com

NOW OFFERING WEBMASTERS FOR $15 A HOUR

I AM Presentations is now offering a new service called the Webmaster Program. It basically allows small to mid size companies the ability to contract out web services on a weekly retainer setup. It does require a 12 month commitment, but a company can decide its weekly need for a webmaster and receive many services. Such a program can provide the following:

--Creation of interactive audio/visual presentations for the web (what is known as Flash)

--Creating and maintaining a dynamic web site utilizing server languages (this alleviates the need to hand make changes)

--The option to utilize an online marketer/researcher with bi- monthly analysis of visitors to the site and how to attract new ones and satisfy current visitors' demands

--Implementation of video and audio services (actual video shooting is separate)

--Creation and maintenance of an eNewsletter on a weekly, bi-weekly, or monthly basis

--Orchestration of email campaigns (the most inexpensive direct mail system with the greatest ROI)

--You would receive daily statistics on the site's usage, --Weekly meetings and direct contact by phone and email

--Daily updates to the site's content

For more information on this revolutionary service, and to see if it could work for you, contact us at iam@iampresentations.com

That's it for now. Enjoy the slopes and winter wonderland!

Sincerely,
I AM Presentations




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